PR & Brand Strategy for Creative Entrepreneurs, Digital Creators, and Small Business Owners

Build a leading brand and land press for your business – no agency needed.

Our Approach

We are not a traditional PR agency. With over 30+ years of combined experience working across brand strategy and PR, we’ve designed a new way for creative entrepreneurs, digital creators, and small business owners at any stage of the business journey to build an unforgettable brand, reach the right customers, and grow your business.

We believe you can build a leading brand and get started with your PR before you’re ready to invest in an agency or consultant. With a little guidance, you can build a brand that resonates with your dream customers, editors, and influencers.

Our mission is to take you from feeling overwhelmed to in control of your brand and your business growth.

Take Your Brand Growth Into Your Own Hands

The Brand Starter Kit

The Brand Starter Kit is an all-in-one course to help small business owners develop a leading brand that lands press, influencer partnerships, and dream clients with our content, social media, and PR plan.

The 10-lesson program is designed to help small business owners like you overcome mindset blocks around content creation, gain essential skills and systems needed to create a leading brand, and use implementable lessons and systems to reach our ideal audience.

Together with the All Your Method team, you’ll learn everything you need to know about what it takes to stand out in today’s PR landscape.

As Seen In

The All You Need Method Co-Creators

We’re Carla and Kathryn, the co-founders of All You Need Method. We’ve been working together since 2011 and have over 30 years of combined experience working across public relations, social media, and brand strategy for brands such as Gap, Nest, Mattel, Spindrift, sweetgreen, Target, Well + Good, and Williams-Sonoma Inc, among many others. 

We’ve helped countless small businesses build brands they love -- brands that reflect their unique vision, have a following of superfans, and have been featured again and again by media and influencers. 

Our clients have been featured in publications including The Wall Street Journal, Domino, Fast Company, Southern Living, Forbes, The New York Times, New York Magazine, Real Simple, Glamour, Garden & Gun, O, The Oprah Magazine, and VOGUE, to name a few! 

We can’t wait to help you do the same.

Ways We Can Work Together

What Other Small Business Owners Are Saying

  • “AYNM is really all you need to get started as a small business. Since taking the course my business is much more polished and professional, and I’ve secured several press placements including Veranda and Garden & Gun. Highly recommend this course to all small businesses wanting to start off strong!"

    — Kimberly Dorris, founder of home goods business KD Weave, Houston, TX

  • “I’ve been working on growing my art business for the past few years, but when it came to PR/social media I was completely overwhelmed and kept on putting it off. Before this course, I never posted to Instagram or understood why it was so important to have my art online. I learned SO MUCH taking this course. WOW. It all started to really click with the very first lesson about audiences.”

    - Victoria White, artist & creative entrepreneur, Los Angeles, CA

  • "I cannot say enough about All You Need Method. Right as the course was wrapping up, I was partnering with a company and I implemented some of the tools I learned from the course. They were totally blown away with how well everything was presented and told me they'd be thrilled to work together again! It was the best feedback I've received from a collaboration. Taking the time to invest in my business this way is exactly what I needed to grow."

    - Emily Schoen, realtor & interior design influencer, Ann Arbor, Michigan

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